You’ve heard it before—”We’re a trusted digital media agency you can count on because of X, Y, and Z. Oh, and we can help with your marketing analytics. Super convenient, right?”
How do you separate the true, unbiased partners from the noise? At InfoTrust, our team selected a few key points that actually help us stand out from the crowd. The big one? We don’t sell media.
To clearly understand what sets InfoTrust apart from other analytics consulting organizations, it’s necessary to grasp what we don’t do. We do not sell media, and therefore can be trusted as an unbiased partner whose only goal is to help you improve and more clearly understand your own digital marketing data. No agenda, just the numbers.
While agencies often pitch a “one-stop shop” approach that includes analytics, be cautious of the implications of such an arrangement. Essentially, you’re allowing the partner from whom you’re buying media to also consult your team on the tracking implementation and monitoring that measures the performance of that media.
At InfoTrust, we strongly believe that having a truly unbiased partner—an organization who not only specializes in digital analytics, but also does not sell you media—is critical. This allows you to have full confidence in the data you’re collecting and making key strategic decisions based on.
We have a team of data analysts, data scientists, and engineers to help you advance along your analytics journey.
Customer services is huge for us; our CSM team is not part of our delivery or sales department. The are simply focused on making your experience first-class.
Our engineers build products like Tag Inspector, a leading tag auditing and monitoring platform, in-house.
The InfoTrust Foundation continues to give back to communities in need across the globe.
Enterprise-level version of Google Analytics
Manage all marketing tags without modifying code
A/B testing and personalization platform
Dashboard reporting that pulls from different sources
Market research tool that easily creates online surveys
Integrated tool that helps teams execute end-to-end campaigns
Manage digital campaigns across websites and mobile
If you have questions, contact our team today to discuss Google Analytics 360, digital transformation, and how our team can help you gain confidence in your data collection and reporting.
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